Project Brief
The owners of a new vape store came to us wanting a logo and branding image that portrayed the company’s name. Working from a Humphrey Bogart project base idea we created their logo. From the logo we turned to storefront branding, business cards, product tags, banners, and vehicle wraps. Stogies is a great example of starting with a professional logo and building a brand around that logo.
Logo
![](https://signonsigns.com/wp-content/uploads/2014/09/Stogies-Logo.jpg)
Business Cards
![](https://signonsigns.com/wp-content/uploads/2014/09/Stogies-Business-Cards.jpg)
Building A Brand
Case Notes
From concept to final production, Stogie’s kept their branding constant and built a brand around a great logo. It’s always smart and economically prudent to start with a professional logo and build from there.
![](https://signonenterprises.com/wp-content/uploads/2014/09/3Circles.png)
Initial Concept Planning
Initial concept began around an idea of Humphrey Bogart and a lady with a wide brim hat exhaling a white vapor smoke.
Drafts & Revisions
Revisions in this project came as the company began to grow and needed to incorporate a LLC title and later distinguish itself as a store.
Final Delivery
Stogie’s purchased our logo package which delivered their logo to them in a format that was easily applied to a vast array of products. From t-shirts to backlit signage. Their brand identity was secured by a professionally produced logo
Strong Brands
Strong brands build excellent results. Stogie’s started with a strong brand and built their organization around that brand.
![](https://signonenterprises.com/wp-content/uploads/2014/09/Stogies-Logo.jpg)
Excellent Results
The results are evident every day as Stogie’s continues to get noticed in an industry that has been overrun with companies trying to get a piece of the vape market.